BackCountry Gear sport goods store

Development and support

BackCountry Gear is an international store of professional equipment for outdoor sport and recreation. Our team created a website for those who lead an active lifestyle or want to diversify their leisure time. We successfully coped with the task and as a result we get a highly loaded online store on the Magento platform that meets all the customer’s requirements.

Some facts about BackCountry Gear.

Backcountry Gear is a store specializing in sports equipment, inventory and accessories for skiing and climbing, as well as hiking and camping.

  • + EQUIPMENT FROM
    THE LEADERS OF
    THE OUTDOOR INDUSTRY
  • 8K MORE THAN 8000
    FACEBOOK FANS
  • 200+ MORE THAN
    200 ARTICLES
    IN THE BLOG

PROJECT OBJECTIVES

  • Create the online store on Magento platform
  • Optimize business processes with implementation of unique functionality
  • Create a blog with targeted articles

Slava, business analyst, Astrio Agency Backcountry Gear is one of the most “active” projects of our company. This brand provides high quality goods for outdoor recreation. We took into account all the nuances to create an online store of this format. It’s very important to choose the right equipment. Your comfort and safety depend on it. We developed a high loaded online store using the latest technologies.

OUR STRATEGY

Astrio team did everything to make the purchase fast and effective.

The order process was improved by making it one-page. There are only three steps from the first visit to sending an order to you. In addition, we integrated the function of quick product viewing.

The "helpdesk" section helps you to solve all possible difficulties quickly. Also it allows you instantly track your order / delivery status.

The new interface of the website allowed us to increase the number of banners in internal sections.

In general, it improved navigation and usability. A thematic blog helps you to make the best choice.

RESULTS

  • +1 constant
    satisfied client
  • 100 100%
    successful blog
  • 7+ 7 years of work
    with Astrio

PROJECT TEAM

  • Slava Business analyst

  • Alexander Project Manager

  • Sergey Backend

  • Ilya Lead backend

  • Yuri Lead Frontend

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