A vintage fashion brand that sells complete looks
We moved the American retro-fashion brand to a new platform and added tools that sell outfits, not single items: The Look, LookBook and wishlists.
Pinup Girl Clothing in numbers
Fashion · USA
What had to
be solved
Load
The brand outgrew its old store.
Tight deadline
Move without losing customers or revenue.
Selling looks
Shoppers want to see items as outfits.
Community
Forum, chat and social around the brand.
What we
did
New platform
A new store with all data migrated and a responsive redesign.
Search
Elasticsearch for thousands of styles and sizes.
The Look
What to wear it with — right on the product page.
LookBook
Vintage outfits from the catalog; customers buy several items at once.
Love It and Amazon WishList
Saved items and wishlists sent to Amazon.
Social login and community
Chat, reviews, news and forum on every page.
What the client
got
Handles the load
A platform for a popular brand.
Outfits sell
LookBook and The Look raise depth of view and order value.
No lost sales
Launch without losing revenue.
“Professionalism, a deep understanding of the project requirements and attention to detail set the ASTRIO team apart. If you need a great online store, I gladly recommend them.”
Want results
like these?
A short call is enough to understand the task. We reply within one business day, sign an NDA if needed and send an estimate broken down by stages.
- English or Russian — whichever is easier for you
- Calls scheduled in your time zone
- Invoices in USD or EUR, international payment
