Estet Jewelry House

Estet is the leading brand of the Russian jewelry market, which unites a trading house, a jewelry factory, and a whole franchise network throughout Russia. This is an extensive and complex project that we have successfully developed.

Some facts about Estet.

Estet is a jewelry brand founded in Russia over 20 years ago, owning the largest jewelry factory in Europe and currently occupying a leading position in the Russian and foreign jewelry markets.

  • 20 20 YEARS
    OF SUCCESS
  • 30 MORE THAN
    30 THOUSAND
    JEWELRY ITEMS
  • B2B/B2C

PROJECT OBJECTIVES

  • Develop the online store from scratch on the Magento platform
  • Launch the project in a short time
  • Integrate the functionality of brands and collections

Slava, business analyst, Astrio Agency The online store tells the story of the Estet brand and introduces the top jewelry collections. Our cooperation was not limited to the creation of an online store, we have automated and optimized many B2C and B2B processes.
The most important task was to provide high-quality and modern communication between managers and partners of the franchise, between managers and buyers.

IMPLEMENTED SOLUTIONS

User-oriented interface with improved usability

On the main page, you can easily select one of the Estet Jewelry House divisions, quickly obtain the necessary information and contact the managers for detailed discussions.

Franchise program automation

This capability enables fast online communication between the Estet managers and franchise partners.

Custom order module

Jewelry is a rather personal and individual thing. The custom order function allows you to place orders for jewelry and create jewelry according to the customer's sketches. You can also order personalization of jewelry from the collections.

Search filtering

The jewelry items search filtering (filter by collections, categories, manufacturers, material, promotions) allows you to choose the most suitable and best price offer.

Pressroom

This is a section for the media and all those who are not indifferent to the life of the Estet jewelry house. Here you can find the latest news from the brand and the jewelry world. Blogging like this and having your own online pressroom has a beneficial effect on visitor conversion, brand loyalty and brand awareness.

Product recommendations

In the partner network section, Estet managers have the opportunity to recommend various products and collections for franchise partners.

Discounts and promotions

The online store has a banner area that allows Estet managers to easily add banners. This way, customers can easily see great deals, which drives conversion.

And much more

- Jewelry authenticity check by barcode
- HelpDesk integration
- View the client actions
- Adaptive design
- Social networks integration
- SEO optimization

RESULTS

  • 4X 4X ECOMMERCE
    CONVERSION RATE
    INCREASE
  • B2B B2B/B2C
    business process
    automation
  • 200 THOUSAND POSITIONS
    SYNCHRONIZING
    WITH THE WAREHOUSE
    IN REAL TIME



Contacts Us Email Us We will provide you with a quick no-cost quotation or Magento consultation within 24 hours. Skype